Management Consulting for SMBs and Startups

Unlock growth by streamlining operations, scaling teams, implementing sound strategy and OKRs.

No fluff.

No beautiful slides.

Just results.

ABOUT THALES NOGUEIRA

With 8+ years of experience in OKRs, strategy, operations, culture, HR, and project management, I’ve worked with startups, SMBs, and multinational organizations in Brazil, the US, and the UK. My clients value my ability to define clear roles, foster alignment, and transform disorganized workflows into actionable, measurable growth plans.

Key accomplishments include:

▸ 3x MRR growth and 2x operational capacity @ INTRO Digital, achieved through streamlining operations, aligning strategy, and implementing OKRs

▸ 2.6x YoY revenue growth for a strategic business unit @ PartnerHero, driven by breaking silos with OKR-driven alignment

▸ 5x lead generation and 3x operational capacity @ Loft, facilitated by OKR-based collaboration between tech and operations

▸ Developed a registered business growth framework: TN OKR Implementation Model ©, presented twice as a keynote speaker @ OKR Week, the world’s largest Spanish-speaking event

Approach

Simple

Simplicity is the ultimate sophistication. I will always optimize for simplicity for maximum engagement.

Pragmatic

Pragmatic use of tools and frameworks to achieve business results. I will adapt them to your needs - I'm not married to any theory or guru.

No "fluff"

My solutions are to the point and work. I'm allergic to long, beautiful slide decks. I'll always say what needs to be said. Even if it is uncomfortable.

Services

Strategy

Strategic Planning
Financial Modelling
Business Plan Building

Operations

Process design & improvement
KPI implementation
Operational routines

Management

Goal-setting implementation (OKRs or Balanced Scorecard)
Goal achievement meetings

Culture

Leardeship training & offsites
Culture deck implementation
Organizational design

Ana Flávia Andrade, Founder and Partner @ INTRO Digital

“My father went bankrupt with three companies when I was a child. Despite that, I always saw myself as an entrepreneur but was very afraid of making the same mistakes he did. Almost everything I achieved was through sheer determination and courage. We reached a point where INTRO stopped growing due to operational, commercial, and leadership challenges. In just four months, Thales got the company growing again.

Beyond the impressive results, what surprised me the most was that my team can now run operations while I focus on the company’s expansion strategy. I would recommend Thales to any SMB entrepreneur who wants to grow but doesn’t know how.”